° Main page lacked direction and written content.

° Product pages lacked quality content that would entice consumers.

° Product pages designed in a way that left consumers confused.

° Both Cart and Checkout often confused consumers.

° Established Hotjar and thoroughly reviewed both it and Google analytics to understand where we were losing consumers the most..

° Began re-designing main page, product pages, cart, and checkout.

° Worked with Developers to establish more payment options to increase options for consumers.

° Establish proper image sizes to reduce load time and to create a standard.

° Main page lacked direction and written content.

° Product pages lacked quality content that would entice consumers.

° Product pages designed in a way that left consumers confused.

° Both Cart and Checkout often confused consumers.

° Established Hotjar and thoroughly reviewed both it and Google analytics to understand where we were losing consumers the most..

° Began re-designing main page, product pages, cart, and checkout.

° Worked with Developers to establish more payment options to increase options for consumers.

° Establish proper image sizes to reduce load time and to create a standard.

° Main page lacked direction and written content.

° Product pages lacked quality content that would entice consumers.

° Product pages designed in a way that left consumers confused.

° Both Cart and Checkout often confused consumers.

° Established Hotjar and thoroughly reviewed both it and Google analytics to understand where we were losing consumers the most..

° Began re-designing main page, product pages, cart, and checkout.

° Worked with Developers to establish more payment options to increase options for consumers.

° Establish proper image sizes to reduce load time and to create a standard.